Designing digital services around users’ needs

Learning from clinician and patient-centred service design
Date: 
Time: 
9.00am–4.30pm
Venue: 
The King's Fund, London W1G 0AN
Event type: 
Workshop

About

Event overview

This workshop will focus on how the NHS and social care can use the principles of user-centred design to create digital services that transform people's outcomes and experience of health and social care.

Who should attend

Health and social care professionals, patient representatives, and designers who are interested in how to create digitally-led services that improve health and care services for users.

What you'll gain from the workshop

Lessons from digital health projects

You'll hear from a number of digital health service projects who will share the success factors needed to develop user-centred digital services:

  • NHS.UK on designing digital services for an audience of everyone
  • HealthUnlocked will share their experience of creating a social network for health
  • Best Beginnings Baby Buddy app on designing a digital service in collaboration with experts and users, particularly those least likely to engage with traditional forms of health information
  • SH:24 on how they used a design-led approach to create a digital solution to give people easier and faster access to sexual health services.

See the full agenda for more information on these projects >

Insight and advice from experts in person-centred design

Throughout the day the team from the Healthcare Innovation Exchange (HELIX) will be on hand to provide information on common barriers and solutions to adopting human-centred design principles in health and social care.

Co-founded by Imperial College London and the Royal College of Art, the HELIX philosophy is that real medical breakthroughs occur when people-centred design and scientific rigour collide.

An understanding of the principles behind user-centred design in health and care

Doteveryone and NHS Digital (currently Health and Social Care Information Centre) will share design principles and methodologies for creating digital health services.

Agenda

9.00am: Registration and networking

Session one: Service design methodologies for digital health services

10.00am: Welcome and introduction

Helen Rowntree, Programme Director – NHS Choices and widening digital participation, NHS Digital

10.10am: What do we want to achieve today?

Maja Kecman, Design Lead, HELIX (Healthcare Innovation Exchange), Imperial College London

10.15am: Digital design – challenges and opportunities for the NHS

Helen Rowntree, Programme Director – NHS Choices and widening digital participation, NHS Digital

10.30am: Putting users' needs first

Jo Roach, Chief Operating Officer, Doteveryone
Rachel Coldicutt, Lead Prototyping Team, Doteveryone

10.50am: Questions and table discussion

11.15am: Refreshment break and networking

Session two: Lessons from digital health projects

11.45-1.00pm

Attendees will have the choice of attending one of two sessions. Each session will share the success factors needed to develop user-centred digital health and care services.

A: Designing digital services for an audience of everyone

  • Where to start when your audience is the whole population and all possible clinical conditions?
  • Approaches to understanding the needs of patients, carers and clinicians.
  • How NHS.UK does digital service design and agile working in a health setting.

NHS.UK is designing a digital health and care service that better connects people to the information and services they need. The programme is run by NHS Digital, in collaboration with NHS England and the Department of Health. Hear about NHS.UK’s user-centred approach to designing digital services for an audience of everyone.

Dan Sheldon, Digital Strategy Lead, Department of Health
Martin Storey, User Research Lead, NHS.UK
Sam Oxley, Clinician, NHS.UK

B: Creating social networks to support health and care

  • Designing a social media platform for patients and carers.
  • How to design something dependent on content and engagement from your customers/audience.
  • How to ensure useability and agile design.
  • Engaging with users, clinicians and other experts to provide a platform for trusted information.

Dr Matt Jameson Evans, Co-founder and chairman, Health Unlocked

HealthUnlocked’s platform is used in more than 75 Hospitals in the UK and has delivered over 15,000 electronic holistic needs assessments (eHNAs) at point of care to date.

Matt will be joined by Athar Abidi, Head of Social Media, British Heart Foundation, for questions and discussion.

1.00pm: Lunch and networking

Lunchtime workshop: Empowering patients and enabling health care staff

1.15-1.45pm

Digital maturity and health literacy are significant challenges the NHS must overcome as they work towards implementing the NHS five year forward view.

In this session you'll learn how to support your workforce and improve patient experience on your digital channels with digital inclusion and assistive technology solutions.

  • Jacqui Burns, Business Development Manager, Texthelp
  • Kevin Cross, Business Development Manager, Texthelp

This lunchtime session is being run by event sponsor Texthelp.

Session three: Lessons from digital health projects

2.00-3.15pm

Attendees will have the choice of attending one of two sessions. Each session will share the success factors needed to develop user-centred digital health and care services.

C: Collaboration to drive change and tackle health inequalities

  • Designing a service in collaboration with experts and users, particularly those least likely to engage with traditional forms of health information.
  • Embedding digital services in local care pathways to ensure greater impact.
  • Improving access to health care and delivery, engagement of patients, and clinical outcomes through good design.

Alison Baum, Chief Executive, BestBeginnings

Baby Buddy is a free app for young mums and mums-to-be that has been created with input from midwives, doctors, health visitors, breastfeeding specialists, speech and language therapists, psychologists, voluntary sector workers and teenage pregnancy specialists.

D: Improving access to services using a design-led approach

  • How to engage and collaborate with a wide variety of users and stakeholders to co-produce services.
  • Using an iterative process to prototype different solutions.
  • Building on a minimal viable product (MVP) to add additional functionality.
  • Working closely with both clinicians and patients to ensure that the service works for all users.

Dr Gillian Holdsworth, Programme director, SH:24
Chris Howroyd, Design Lead, SH:24

SH:24 have designed a digital solution that gives people easier and faster access to sexual health services, no matter where they live. It is less costly than a clinic-based service, frees up clinic capacity for more complex cases, works with the relevant NHS organisations in different areas and promotes self-management amongst users.

3.15pm: Refreshment break and networking

Session four: Taking the theory and putting it into practice

3.45pm: Welcome back

Helen Rowntree, Programme Director – NHS Choices and widening digital participation, NHS Digital

3.50pm: Common barriers and solutions to adopting human-centred design principles in health and social care

Maja Kecman, Design Lead, HELIX (Healthcare Innovation Exchange), Imperial College

4.10pm: Workshop and table discussions

  • What are the first steps to starting your digital service re-design?
  • Who do you need to engage with? Who are your stakeholders and users?
  • How to get senior buy-in from managers and clinicians?

4.50pm: Closing comments

5.00pm: Workshop finishes

Launch of Digital Health SME Programme

5.00pm

Attendees are invited to attend the launch of The King’s Fund Digital Health SME Programme; an opportunity to hear more about The Fund’s Digital work and plans and to have a drink and some food whilst networking with fellow delegates from the day and a range of health care professionals and SMEs attending the launch.

Exhibition

Sponsorship and exhibition

Engage with leaders and decision-makers from across health and social care by supporting or exhibiting at this event.

For more information on the full range of packages available please email Michael Spencer, Sponsorship Manager, or call 020 7307 2482.

Register

Registration information

*New ticket prices*

From September 2016 we've reduced ticket prices across our events for NHS, local government and third sector organisations.

Invoices

Please note, there is a £20 surcharge to cover the cost of processing invoices. This is an addition to the ticket price and will be added to your invoice. There is no charge for paying by debit or credit card.

Please email us if you have any queries, or call 0207 307 2596.

Discounts

Group discounts

The following discounts are available for group bookings, when all members are attending from the same organisation. Please note all places must be booked at the same time to receive the discount, and you must email us for your promotional code, as the discount will not be automatically applied to your booking.

10% off for 3-4 people
15% off for 5-6 people
20% off for 7 or more people

Student rates

We offer a limited number of discounted places for students who are in full-time education. To request a promotional code, please email us.

Bursaries

We offer a limited number of bursary (free) places on our conferences for patients and carers. To apply for a bursary for this event please email us.